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DIRECTRICE GENERALE DE L'UNESCO

UNESCO and BBC sign a Memorandum of Understanding

On 22 September 2006, Mr Koïchiro Matsuura, Director-General of UNESCO, and Mr Mark Young, Managing Director, Global Television Sales, BBC Worldwide Limited, signed a Memorandum of Understanding which covers a broad spectrum of collaborative activities between the two entities between 2006 and 2008.

The signing ceremony was held at UNESCO Headquarters in the presence of the UK Ambassador and Permanent Delegate to UNESCO, Mr Tim Craddock.

The Director-General thanked the BBC for their continued support for UNESCO’s activities, in particular for the recent signature of a license agreement with BBC Worldwide within the framework of the UNESCO Science Communication Initiative, which grants to UNESCO a license to distribute for broadcast 46 BBC scientific programmes in 41 African and 9 Asian countries. The Director-General emphasized the importance for the developing countries to have a better public understanding of the full potential of science & technology so as to help them establish the missing link between science and sustainable development.

Referring to the 2005 World Summit Outcome document, the Director-General expressed his deep appreciation about the wide recognition that “science, technology and innovation play a fundamental role in the development process. Science and technology would be key to empowering countries to become equal actors in the global arena, by promoting equal access to information and knowledge through the use of information and communication technologies, and by strengthening developing countries’ institutional capacities to lead and manage scientific research and development.”

The Director-General welcomed the widening range of cooperation between UNESCO and BBC, which will enable the Organization to provide substantial direct support to more specific projects. “It is through such partnerships that we will succeed in giving life to UNESCO’s ideals and values at the local, national and international levels”, he added.

Mark Young, MD of Global Television Sales and speaking on behalf of BBC Worldwide said: “This is a great opportunity for large organizations like BBC Worldwide to give something back to the world. We are delighted to work with UNESCO in offering these programmes in order to help foster educations and understanding amongst the next generation. I hope that others follow suit.”

Ambassador Craddock commended the initiative as a good example of UNESCO’s intersectoral work. “This cooperation between the Sector of Science and the Sector of Communication and Information is exemplary of the new UNESCO we need. Also, this cooperation serves as a catalyst for new partnerships between the UK and UNESCO, both with the public and the private sector.”

  • Auteur(s):Office of the Spokesperson
  • Source:Flash info n°141-2006
  • 22-09-2006
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