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Vision Plus 11 opens today in Vienna

07-07-2005 (Paris)
'Vision Plus 11: Needs, Trends and Themes for Information Design. Developing Information Design Subject Areas', a UNESCO sponsored international three-day symposium, opens today in Vienna, Austria.
The conference, organised by the International Institute for Information Design (IIID) and the American Institute of Graphic Arts (AIGA), is a global forum held in English, focussing on the development of information design as a distinct profession and area of expertise. It is part of IIID's initiative to set up a semi-virtual Information Design University.

IIID describes the Vision Plus conferences as a series of symposia on information design building upon each other, interdisciplinary in spirit, international in scope and pluralistic in approach to its understanding of the continued development of global communication. The eleventh forum will deal with the development of information design subject areas within and beyond the digital realm such as mobile communication, user experience, wayshowing and inclusive/universal design. Vision Plus 11 aims at fostering international expert networks by providing a platform for debate and the exchange of experience by means of theoretical consideration as well as practical demonstrations, and is addressed to both designers and managers as well as academics.

IIID states that to facilitate understanding the information designer needs to acquaint herself/himself with complex subject matters: 'If you don't understand it, don't design it.' Such complex subject matters require basic considerations and systematic thinking about the kind of information needed by a given client for specific purposes within given contexts.
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