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Commonwealth Broadcasting Association Joins UNESCO's “Women Make the News” Initiative

04-03-2004 (Paris)
Commonwealth Broadcasting Association Joins UNESCO's “Women Make the News” Initiative
The Commonwealth Broadcasting Association (CBA) a group of major public service broadcasters of the Commonwealth, has announced that it will support the "Women Make the News” initiative by which UNESCO seeks to give more visibility to women journalists by assign them editorial responsibility on International Women’s Day 8 March.
In joining the initiative, CBA emphasizes that gender balance and equality in the workplace are very important issues but it is equally important for the media to work towards achieving this balance.

CBA Secretary-General Elizabeth Smith considers that “Women have made exceptional contribution in every field where they have been provided the opportunity. A higher profile and more senior responsibilities of women in the media would help to make positive changes in society and uphold free and fair information”. She says “To make democracy effective, it is essential for women to have more voice in the media”.

CBA's membership consists of 101 major public service broadcasters in 55 Commonwealth countries worldwide. The Association's main objectives are to foster freedom of expression and the right to communicate, to further the concept of public service broadcasting and to secure funds for training in developing Commonwealth countries for management and broadcasting skills.
Related themes/countries

      · Gender and ICT: News Archives 2004
      · Women Make the News - 2004
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